Threads vs. X: Can Meta’s New App Stay Politically Neutral?
As we gear up for the 2024 US election, Meta’s Threads, a Twitter-like app, is finding itself in a bit of a conundrum. The challenge? Keeping political discussions at bay. As recently reported in an article by Andrew Hutchinson, a Content and Social Media Manager at Social Media Today, this issue came to the forefront […]
Understanding the Shift Towards Comprehensive Videos
You’ve probably heard the joke before that we’re all losing our attention span thanks to the internet. And while there might be some truth to that, why is it that longer videos seem to be doing so well on YouTube? You’re not alone if you also noticed that longer videos are gaining more and more […]
X’s New Feature: Requesting Community Notes on Posts
In a recent move to enhance its content moderation and misinformation mitigation efforts, X (formerly Twitter) has introduced a new feature that allows users to request “Community Notes” on posts. At this time, this initiative has been interpreted by many as a means for X to empower its users to flag potentially questionable claims, thereby […]
Staying Informed: Updates on Digital Privacy
It’s a great day for justice, friends! The Supreme Court has recently made a landmark ruling that significantly limits the powers of police to access social media data without a warrant. This decision is a monumental step forward in the ongoing battle to protect our privacy rights in the digital age. But what makes this […]
Social Media and Customer Service: Best Practices for Delivering Exceptional Support
At least 31% of consumers turn to social media to find solutions to their questions, making social search the most popular search system after search engines. As more customers use social media as a customer service channel to report incidents, make complaints, give feedback, and look for engagement from brands, businesses have a unique chance […]
Instagram’s AI Creator Chatbots: The Future of Influencer Interaction?
Instagram is set to revolutionize the way followers engage with their favorite creators once again. The platform’s new “AI Studio” feature, currently in early testing in the US, allows select creators to develop AI chatbot versions of themselves. This tool promises to transform the landscape of social media engagement. While we all know that to […]
Social Media and Mental Health: Balancing Connection and Well-Being in the Digital Age
In 2024 social media is continuing to be a powerhouse, where new platforms continue to rise and original platforms stay steady on usage. Social media has become more than a place to update friends and family, but a tool for marketing and for many: a job. The issue that stands with social media is the […]
Navigating Social Media Crises: A Guide to Swift and Effective Management with Social Chime
It’s no question that social media is an indispensable tool for brands to connect with their audience, build relationships, and foster brand loyalty. But along with all of its benefits, brands that are vocal on social media also face a lot more risk – for saying the wrong thing, alinging with polarizing causes, or a […]
Content Curation with Social Chime: Building a Loyal Audience
Building a loyal audience through content creation requires strategic planning, consistency, and an understanding of your target demographic. With the rise of social media platforms like Social Chime, creators, and business leaders alike now have powerful tools to connect with their audience in meaningful ways. Here’s a quick review of some of the steps necessary […]
Maximizing Your Brand’s Reach with Social Chime’s Scheduling Features
Time is money. Are you spending your time wisely, or throwing dollars away? For the social media manager, time can be one of the greatest challenges. There is always content to post, but knowing the right time to post can be a time-consuming decision. What’s the challenge? Many social media managers are also communications professionals […]
